As a small business owner or solopreneur, there are few things worse than dealing with failed payments. Too often, a failed payment means a lost customer. And for what? Because somewhere along the …
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Why Do Customers Churn? Here’s the Truth.
Customer churn – the nemesis of many businesses, but the mortal enemy of membership sites. Since membership sites thrive on the recurring revenue model, customer churn is one of the most …
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Customer Lifetime Value Vs. Churn Rate: Is One More Important?
As a business owner, you have to ensure the success of your website. And a big part of that process is considering the lifetime value of your members and the churn rate of your site. In this …
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How to Reduce Your Member Churn Rate (& Recover Failed Payments)
As a monetized site owner, two of your main goals should be... For starters, you could say that keeping existing members is more important than getting new ones. After all, marketing your …
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