It seems like every day there’s a new fad in social media—a rising-star platform, a trending hashtag, a new social media term. Everything changes so quickly it’s becoming necessary to keep up with it …
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Facebook Remarketing vs Google Remarketing: Which is Best for Your Membership Site
Remarketing allows you to target ads at those who’ve engaged with your business in some way. By displaying ads to individuals who have already visited your site, completed a free membership trial, …
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Social Media Trends for 2018 You Need to Know
Happy New Year! Now that 2017 is in the books, it’s time to start thinking about what you’re going to do with your business in 2018, and that includes taking a look at where your social media efforts …
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Tools for Measuring Social Media Analytics
This year we’ve talked about the importance of measuring your company’s social media metrics and calculating ROI. We’ve also briefly mentioned that there are tools you can use to ease the, uh, …
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The Whys and Whats of Live Streaming on Social Media
If you’ve shied away from going live on social media, we’re here to show you it may not be as scary as you think. Or perhaps the reason you’re staying away is because you think it’s a passing fad? …
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What are Social Media Metrics?
Find out what these measurements are and why they're critical to the success of your online business. “Review your social media metrics!”– it’s one bit advice you’ll see again and again as an …
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